COMMON POSITION (EC) No 24/2006

                                                  adopted by the Council on 18 September 2006

                   with a view to the adoption of Recommendation 2006/.../EC of the European Parliament and of

                   the Council of ... on the protection of minors and human dignity and on the right of reply in rela-

                    tion to the competitiveness of the European audiovisual and on-line information services industry

 

                                                                  (2006/C 295 E/02)

 

THE EUROPEAN PARLIAMENT AND THE COUNCIL OF THE EURO-                                    their content is legal, respects the principle of human

PEAN UNION,                                                                             dignity and does not impair the overall development of

                                                                                        minors.

Having regard to the Treaty establishing the European Com-

munity, and in particular Article 157 thereof,

 

Having regard to the proposal from the Commission,

 

Having regard to the Opinion of the European Economic and

Social Committee (1),                                                        (5)        The Community has already intervened in the field of

                                                                                        audiovisual and information services in order to create

                                                                                        the necessary conditions to ensure the free movement of

After consulting the Committee of the Regions,                                          television broadcasts and other information services, in

                                                                                        compliance with the principles of free competition and

Acting in accordance with the procedure referred to in                                  freedom of expression and information, but it should act

Article 251 of the Treaty (                                                             with greater determination in this area with the aim of

                                  2),                                                   adopting measures to protect consumers from incite-

                                                                                        ment to discrimination based on sex, racial or ethnic

Whereas:                                                                                origin, religion or belief, disability, age or sexual orienta-

                                                                                        tion and of combating any such discrimination. Such

                                                                                        action should strike a balance between the protection of

(1)        The Charter of Fundamental Rights of the European                            individual rights on the one hand and freedom of

           Union (3) (`the Charter') declares in Article 1 the inviol-                  expression on the other, in particular with respect to

           ability of human dignity, providing that it must be                          Member States' responsibility for defining the notion of

           respected and protected. Article 24 of the Charter                           incitement to hatred or discrimination in accordance

           provides that children have the right to such protection                     with their national legislation and moral values.

           and care as is necessary for their well-being and that in

           all actions relating to children, whether taken by public

           authorities or private institutions, the child's best inter-

           ests must be a primary consideration.

 

(2)        The European Union should gear its political action to

           preventing any form of violation of the principle of

           respect for human dignity.                                        (6)        Council Recommendation 98/560/EC of 24 September

                                                                                        1998 on the development of the competitiveness of the

                                                                                        European audiovisual and information services industry

(3)        Legislative measures need to be enacted at Union level                       by promoting national frameworks aimed at achieving a

           on the protection of the physical, mental and moral                          comparable and effective level of protection of minors

           development of minors in relation to the content of all                      and human dignity (4) is the first legal instrument at

           audiovisual and information services and the protection                      Community level which in its recital (5) addresses issues

           of minors from access to inappropriate adult                                 of the protection of minors and of human dignity in

           programmes or services.                                                      relation to audiovisual and information services made

                                                                                        available to the public, whatever the means of convey-

(4)        The constant development of new information and                              ance. Article 22 of Council Directive 89/552/EEC of

           communication technologies makes it urgent for the                           3 October 1989 on the coordination of certain provi-

           Community to ensure full and adequate protection for                         sions laid down by Law, Regulation or Administrative

           citizens' interests in this field on the one hand, by guar-                  Action in Member States concerning the pursuit of tele-

           anteeing the free delivery and free provision of informa-                    vision broadcasting activities (5) (`Television without

           tion services and, on the other hand, by ensuring that                       Frontiers Directive') has already specifically addressed the

                                                                                        question of the protection of minors and human dignity

                                                                                        in television broadcasting activities.

(1) OJ C 221, 8.9.2005, p. 87.

(2) Opinion of the European Parliament of 7 September 2005 (OJ C

       193 E, 17.8.2006, p. 217), Council Common Position of 18              (4) OJ L 270, 7.10.1998, p. 48.

       September 2006 and Position of the European Parliament of ... (not    (5) OJ L 298, 17.10.1989, p. 23. Directive as amended by Directive

       yet published in the Official Journal).                                      97/36/EC of the European Parliament and of the Council (OJ L 202,

(3) OJ C 364, 18.12.2000, p. 1.                                                     30.7.1997, p. 60).

 


 

 

5.12.2006                 EN                           Official Journal of the European Union                                         C 295E/49

 

(7)        It is suggested that the Council and the Commission                       authorities, industries, associations, citizens and civil

           should pay special attention to the implementation of                     society.

           this Recommendation when revising, negotiating or

           concluding new partnership agreements or new coopera-

           tion programmes with third countries, bearing in mind

           the global character of producers, distributors or provi-

           ders of audiovisual content and Internet access.                  (13)    In the public consultation concerning Directive

                                                                                     97/36/EC of the European Parliament and of the Council

                                                                                     of     30      June         1997    amending        Council

(8)        By Decision No 276/1999/EC (1), the European Parlia-                      Directive 89/552/EEC on the coordination of certain

           ment and the Council adopted a multiannual Com-                           provisions laid down by law, regulation or administra-

           munity Action plan on promoting safer use of the                          tive action in Member States concerning the pursuit of

           Internet by combating illegal and harmful content on                      television broadcasting activities (4), it was suggested that

           global networks (the `Safer Internet Action Plan').                       the need to adopt measures in relation to media literacy

                                                                                     be included among the subjects covered by Recommen-

                                                                                     dation 98/560/EC.

 

(9)        Decision No 1151/2003/EC of the European Parliament

           and of the Council (2) extended the Safer Internet Action

           Plan for two years and amended its scope to include

           measures to encourage exchange of information and

           coordination with the relevant actors at national level as        (14)    The Commission encourages cooperation and the

           well as special provisions for the accession countries.                   sharing of experience and best practices between existing

                                                                                     self- and co-regulatory bodies, which deal with the

                                                                                     rating or classification of audiovisual content, regardless

                                                                                     of the means by which it is delivered, with a view to

(10)       Directive 2000/31/EC of the European Parliament and of                    enabling all users, but especially parents, teachers and

           the Council of 8 June 2000 on certain legal aspects of                    trainers, to report illegal content and assess the content

           information society services, in particular electronic                    of audiovisual and on-line information services, as well

           commerce, in the Internal Market (3) clarifies some legal                 as any legal content which could harm the physical,

           concepts and harmonises certain aspects in order to                       mental or moral development of minors.

           enable information society services to fully benefit from

           the internal market principles. A number of the provi-

           sions of Directive 2000/31/EC are also relevant to the

           protection of minors and human dignity, in particular

           Article 16(1)(e), according to which Member States and            (15)    As suggested during the public consultation concerning

           the Commission are to encourage the drawing up of                         Directive 97/36/EC, it is appropriate for the right of

           codes of conduct regarding the protection of minors and                   reply or equivalent remedies to apply to on-line media,

           human dignity.                                                            and to take into account the specific features of the

                                                                                     medium and service concerned.

 

(11)       The changing media landscape, resulting from new tech-

           nologies and media innovation, makes it necessary to

           teach children, and also parents, teachers and trainers to

           use audiovisual and on-line information services effec-           (16)    The Council Resolution of 5 October 1995 on the

           tively.                                                                   image of women and men portrayed in advertising and

                                                                                     the media (5) invites the Member States and the Commis-

                                                                                     sion to take adequate measures to promote a diversified

(12)       On the whole, self-regulation of the audiovisual sector is                and realistic picture of the skills and potential of women

           proving an effective additional measure, but it is not                    and men in society.

           sufficient to protect minors from messages with harmful

           content. The development of a European audiovisual

           area based on freedom of expression and respect for citi-

           zens' rights should be based on continuous dialogue

           between national and European legislators, regulatory             (17)    When tabling its proposal for a Council Directive imple-

                                                                                     menting the principle of equal treatment between men

                                                                                     and women in the access to and supply of goods and

(1) Decision No 276/1999/EC of the European Parliament and of the

       Council of 25 January 1999 adopting a multiannual Community                   services, the Commission noted that the portrayal of the

       action plan on promoting safer use of the Internet by combating               sexes in the media and in advertising raises important

       illegal and harmful content on global networks (OJ L 33, 6.2.1999,            questions about the protection of the dignity of men and

       p. 1). Decision as last amended by Decision No 787/2004/EC (OJ L              women, but concluded that, in the light of other funda-

       138, 30.4.2004, p. 12).

(2) Decision No 1151/2003/EC of the European Parliament and of the                   mental rights, including the freedom and pluralism of

       Council of 16 June 2003 amending Decision No 276/1999/EC                      the media, it would not be appropriate to address these

       adopting a multiannual Community action plan on promoting safer               questions in that proposal but that it should take stock

       use of the Internet by combating illegal and harmful content on               of these questions.

       global networks (OJ L 162, 1.7.2003, p. 1).

(3) OJ L 178, 17.7.2000, p. 1.

(4) OJ L 202, 30.7.1997, p. 60.                                              (5) OJ C 296, 10.11.1995, p. 15.

 


 

 

C 295E/50              EN                         Official Journal of the European Union                                         5.12.2006

 

(18)    The audiovisual and on-line information services                          sion of means of access in educational establishments

        industry should be encouraged at Member State level to                    and public places,

        avoid and to combat any type of discrimination based

        on sex, racial or ethnic origin, religion or belief,

        disability, age or sexual orientation in such media and all           (c) action to inform citizens more about the possibilities

        advertising, including new advertising techniques,                        offered by the Internet;

        without infringing freedom of expression or of the press.

                                                                              examples of possible actions concerning media literacy

                                                                              are outlined in Annex II;

(19)    This Recommendation covers new technological devel-

        opments        and      complements     Recommendation

        98/560/EC. Its scope, on account of technological                  3. promoting a responsible attitude on the part of profes-

        advances, includes audiovisual and on-line information                sionals, intermediaries and users of new communication

        services made available to the public via fixed or mobile             media such as the Internet by:

        electronic networks.

 

                                                                              (a) encouraging the audiovisual and on-line information

(20)    Nothing in this Recommendation prevents Member                            services industry, without infringing freedom of

        States from applying their constitutional provisions and                  expression or of the press, to avoid all discrimination

        other legislation and legal practices regarding freedom of                based on sex, racial or ethnic origin, religion or

        expression,                                                               belief, disability, age or sexual orientation, in all

                                                                                  audiovisual and on-line information services, and to

                                                                                  combat such discrimination,

 

                                                                              (b) encouraging vigilance and the reporting of pages

                                                                                  considered      illegal,    without       prejudice      to

                                                                                  Directive 2000/31/EC,

HEREBY RECOMMEND THAT:

 

                                                                              (c) drawing up a code of conduct in cooperation with

                                                                                  professionals and regulatory authorities at national

                                                                                  and Community level;

I. The Member States, in the interests of promoting the devel-

   opment of the audiovisual and on-line information services

   industry, take the necessary measures to ensure the protec-             4. promoting measures to combat all illegal activities

   tion of minors and human dignity in all audiovisual and on-                harmful to minors on the Internet and make the Internet

   line information services by:                                              a much more secure medium; consideration could be

                                                                              given inter alia to the following measures:

 

   1. considering the introduction of measures into their

        domestic law or practice regarding the right of reply or              (a) adopting a quality label for service providers, so that

        equivalent remedies in relation to on-line media, with                    users can easily check whether or not a given

        due regard for their domestic and constitutional legisla-                 provider subscribes to a code of conduct,

        tive provisions, and without prejudice to the possibility

        of adapting the manner in which it is exercised to take

        into account the particularities of each type of medium;              (b) establishing appropriate means for the reporting of

                                                                                  illegal and/or suspicious activities on the Internet.

   2. promoting, in order to encourage the take-up of techno-

        logical developments, in addition to and consistently           II. The audiovisual and on-line information services industry

        with existing legal and other measures regarding broad-            and other parties concerned:

        casting services, and in close cooperation with the

        parties concerned:

                                                                           1. develop positive measures for the benefit of minors,

        (a) action to enable minors to make responsible use of                including initiatives to facilitate their wider access to

           audiovisual and on-line information services, notably              audiovisual and on-line information services, while

           by improving the level of awareness among parents,                 avoiding potentially harmful content, for instance by

           teachers and trainers of the potential of the new                  means of filtering systems. Such measures could include

           services and of the means whereby they may be                      harmonisation through cooperation between the regula-

           made safe for minors, in particular through media                  tory, self-regulatory and co-regulatory bodies of the

           literacy or media education programmes and, for                    Member States, and through the exchange of best prac-

           instance, by continuous training within school educa-              tices concerning such issues as a system of common

           tion,                                                              descriptive symbols or warning messages indicating the

                                                                              age category and/or which aspects of the content have

                                                                              led to a certain age recommendation, which would help

        (b) action to facilitate, where appropriate and necessary,            users to assess the content of audiovisual and on-line

           the identification of, and access to, quality content              information services. This could take place, for instance,

           and services for minors, including through the provi-              through the actions outlined in Annex III;

 


 

 

5.12.2006           EN                          Official Journal of the European Union                                       C 295E/51

 

   2. examine the possibility of creating filters which would         3. intends to explore the possibility of supporting the establish-

      prevent information offending against human dignity                ment of a generic second level domain name reserved for

      from passing through the Internet;                                 monitored sites committed to respecting minors and their

   3. develop measures to increase the use of content labelling          rights, such as .KID.eu;

      systems for material distributed over the Internet;             4. continues to maintain a constructive and ongoing dialogue

   4. consider effective means of avoiding and combating                 with content providers' organisations, consumer organisa-

      discrimination based on sex, racial or ethnic origin, reli-        tions and all parties concerned;

      gion or belief, disability, age or sexual orientation in

      audiovisual and on-line information services and of             5. intends to facilitate and support the formation of networks

      promoting a diversified and realistic picture of the skills        by self-regulatory bodies and the exchanging of experience

      and potential of men and women in society.                         among them, so as to assess the effectiveness of codes of

                                                                         conduct and approaches based on self-regulation in order to

TAKE NOTE THAT THE COMMISSION:                                           ensure the highest possible standards of protection for

                                                                         minors;

1. Intends to promote, in connection with the 2005-2008

   multiannual Community programme on promoting safer                 6. intends to submit to the European Parliament and the

   use of the Internet and new on-line technologies, informa-            Council, on the basis of information supplied by the

   tion actions aimed at citizens Europe-wide using all commu-           Member States, a report on the implementation and effec-

   nications media, to inform the public about the benefits and          tiveness of the measures specified in this Recommendation,

   possible risks of the Internet, how to use it responsibly and         and to review this Recommendation if and when the need

   safely, how to make complaints and how to activate                    arises.

   parental control. Specific campaigns could be aimed at

   target groups such as schools, parents' associations and

   users;

                                                                      Done at ..., on ...

2. intends to explore the possibility of introducing a European

   freephone number or of extending an existing service to

   assist Internet users by directing them to available complaint        For the European Parliament            For the Council

   mechanisms and information resources and providing infor-

   mation for parents about the effectiveness of filtering soft-                    The President                The President

   ware;                                                                                 ...                          ...

 


 

 

C 295E/52            EN                             Official Journal of the European Union                                                    5.12.2006

 

 

                                                                      ANNEX I

 

             INDICATIVE GUIDELINES FOR THE IMPLEMENTATION, AT NATIONAL LEVEL, OF MEASURES IN

             DOMESTIC LAW OR PRACTICE SO AS TO ENSURE THE RIGHT OF REPLY OR EQUIVALENT REMEDIES

                                                       IN RELATION TO ON-LINE MEDIA

 

 

             Objective: introducing measures in the domestic law or practice of the Member States in order to ensure the right of

             reply or equivalent remedies in relation to on-line media, with due regard for their domestic and constitutional provi-

             sions and without prejudice to the possibility of adjusting its exercise to the particularities of each type of medium.

             The term `medium' refers to any means of communication for dissemination to the public of edited information on-line

             such as newspapers, periodicals, radio, television and Internet-based news services.

             Without prejudice to other provisions adopted by the Member States under civil, administrative or criminal law, any

             natural or legal person, regardless of nationality, whose legitimate interests, in particular, but not limited to, reputation

             and good name, have been affected by an assertion of facts in a publication or transmission should have the right of

             reply or equivalent remedies. Member States should ensure that the actual exercise of the right of reply or equivalent

             remedies is not hindered by the imposition of unreasonable terms or conditions.

             The right of reply or equivalent remedies should exist in relation to on-line media under the jurisdiction of a

             Member State.

             Member States should adopt the measures needed to establish the right of reply or equivalent remedies and should deter-

             mine the procedure to be followed for the exercise thereof. In particular, they should ensure that a sufficient time span

             is allowed and that the procedures are such that the right of reply or equivalent remedies can be exercised appropriately

             by natural or legal persons resident or established in other Member States.

             The right of reply can be ensured not only through legislation, but also through co-regulatory or self-regulatory

             measures.

             The right of reply is a particularly appropriate remedy in the on-line environment because it allows for an instant

             response to contested information and it is technically easy to attach the replies from the persons affected. However, the

             reply should be within a reasonable time after the request has been substantiated and at a time and in a manner appro-

             priate to the publication or transmission to which the request refers.

             Provision should be made for procedures whereby disputes as to the exercise of the right of reply or the equivalent

             remedies could be subject to review by the courts or similar independent bodies.

             An application for exercise of right of reply or the equivalent remedies may be rejected if the claimant does not have a

             legitimate interest in the publication of such a reply, or if the reply would involve a punishable act, would render the

             content provider liable to civil law proceedings or would transgress standards of public decency.

             The right of reply is without prejudice to other remedies available to persons whose right to dignity, honour, reputation

             or privacy have been breached by the media.

 


 

 

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                                                                     ANNEX II

 

             Examples of possible actions concerning media literacy:

             (a) continuing education of teachers and trainers, in liaison with child protection associations, on using the Internet in

                the context of school education so as to maintain awareness of the possible risks of the Internet with particular

                regard to chatrooms and fora;

             (b) introduction of specific Internet training aimed at children from a very early age, including sessions open to parents;

             (c) an integrated educational approach forming part of school curricula and media literacy programmes, so as to

                provide information on using the Internet responsibly;

             (d) organisation of national campaigns aimed at citizens, involving all communications media, to provide information

                on using the Internet responsibly;

             (e) distribution of information packs on possible risks of the Internet (`how to surf the Internet safely', `how to filter

                unwanted messages') and the setting up of hotlines to which reports or complaints concerning harmful or illegal

                content could be addressed;

             (f) adequate measures to establish or improve the performance of telephone hotlines, so as to make it easier to lodge

                complaints and to make it possible to report harmful or illegal content.

 


 

 

C 295E/54            EN                            Official Journal of the European Union                                                  5.12.2006

 

 

                                                                    ANNEX III

 

             Examples of possible actions by the industries and the parties concerned for the benefit of minors:

             (a) systematically providing users with an effective, updatable and easy-to-use filtering system when they subscribe to an

                access provider;

             (b) offering access to services specifically intended for children which are equipped with automatic filtering systems

                operated by access providers and mobile telephone operators;

             (c) introducing incentives to provide a regularly updated description of the sites available, making it easier to classify

                sites and assess their content;

             (d) posting banners on search engines drawing attention to the availability both of information about responsible use of

                the Internet and of telephone hotlines.

 


 

 

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                                                STATEMENT OF THE COUNCIL'S REASONS

 

              I. INTRODUCTION

 

                 1. On 30 April 2004 the Commission submitted to the European Parliament and to the Council a

                     proposal for a recommendation, based on Article 157 of the EC Treaty, on the protection of

                     minors and the right of reply in relation to the competitiveness of the audiovisual and information

                     services industry.

 

                 2. The European Economic and Social Committee delivered its opinion on 9 February 2005.

 

                 3. The European Parliament delivered its opinion at first reading on 7 September 2005.

 

                 4. The Commission submitted an amended proposal on 20 January 2006.

 

                 5. On 18 September 2006, the Council adopted its common position in accordance with

                     Article 251 (2) of the EC Treaty.

 

 

              II. OBJECTIVE

 

                 The proposal follows up on Council Recommendation 98/560/EC of 24 September1998 (1), the first

                 legal instrument at EU level which addresses issues of protection of minors and human dignity in rela-

                 tion to audiovisual and information services.

 

                 The proposed Recommendation calls on the Member States, industry and interested parties and the

                 Commission to enhance the protection of minors and to respect human dignity in both the broad-

                 casting sector and on the internet. It proposes that Member States consider the introduction of

                 measures concerning the right of reply in relation to on-line media. The following issues are addressed

                 by the draft Recommendation:

 

                 - media literacy;

 

                 - rating or classification of audiovisual content;

 

                 - portrayal of the sexes in media and advertising;

 

                 - right of reply.

 

 

             III. ANALYSIS OF THE COMMON POSITION

 

                 1. General comments

 

                     The Council's common position retains the main elements of the Commission's original proposal.

                     The main changes introduced by the Council aim to further refine the scope of the Recommenda-

                     tion. The Council has thus specified that the Recommendation covers `audiovisual and online infor-

                     mation services' rather than `audiovisual and information services', and has differentiated the scope

                     of the right of reply, which applies to online media, from the wider scope of the part of the Recom-

                     mendation dealing with the protection of minors.

 

 

                 2. European Parliament amendments

 

                     The Council has sought in its common position to take account of the European Parliament's

                     concerns and priorities and was able to accept most of Parliament's amendments.

 

                     The Council accepted in full, in part or in principle, as did the Commission in its amended

                     proposal, amendments 1, 2, 4, 6, 7, 8, 9, 10, 11, 12, 14, 15, 16, 18, 19, 20, 21, 22, 23, 24, 25,

                     26, 28, 29, 30, 31, 33, 35, 36, 37 and 38.

 

                     The Council wishes to make the following comments on those amendments where its position

                     slightly diverges from the Commission's modified proposal.

 

             (1) OJ L 270, 7.10.1998, p. 48.

 


 

 

C 295E/56         EN                         Official Journal of the European Union                                         5.12.2006

 

                  Regarding amendments 23 and 29, the Council has followed the approach taken by the Commis-

                  sion, i.e. some parts of the respective amendments were transferred - in the form of examples of

                  possible actions to be taken in order to achieve the stated aims of the Recommendation - to

                  annexes. It has, however, reinserted some elements considered important by the European Parlia-

                  ment in the body of the Recommendation, in order to further approximate positions with Parlia-

                  ment.

                  Likewise, whilst trying to avoid the introduction of a burdensome reporting obligation, the Council

                  was able to accept the spirit of amendments 35 and 36, to meet Parliament's concerns that follow-

                  up be ensured.

                  The Council was unable to accept the part of amendment 37 replacing the term `indicative guide-

                  lines' by `minimum principles' in the section relating to the right of reply, as this term was consid-

                  ered excessive in the context of a recommendation.

                  Regarding amendment 26, last indent, the Council took the view that it was preferable not to focus

                  exclusively on the establishment of a single telephone hotline when envisaging the possible means

                  of reporting illegal or suspicious activities on the Internet, and has retained a more open-ended

                  wording.

                  The Council has followed the line taken by the Commission in its amended proposal and did not

                  include amendments 3, 5, 13, 27, 32 and 34 in its common position.

 

             IV. CONCLUSION

               The Council considers that, as a whole, its common position is fully in line with the objectives of the

               Commission's amended proposal. The Council also considers that it has taken due account of the

               objectives pursued by the European Parliament in its amendments to the Commission's proposal and

               looks forward to an agreement with the Parliament in the near future with a view to the early adoption

               of the Recommendation.